You all know the routine, because the majority of us have been there, done that, many times before. The newest, greatest, fad diet comes out that promises insane life changing results in a short period of time. You go online and read reviews about how people have been on this diet for and lost four hundred and two pounds, feel the greatest they've ever felt, suddenly sleep through the night, have no stress, want to have sex 24/7 because their libido has magically come back, have watched their skin suddenly clear up and all of their wrinkles go away...all in 3 weeks time. They swear by this diet. It has worked for them. They are this diet's biggest fans.
The weekend. It's that time where you've convinced yourself that rules don't apply. You may take our motto of "Memories over Macros" to the extreme. And why not? You work so hard all week to stay disciplined, to make better choices, to get those workouts in every single day...so when Friday night hits, it's a free-for-all! It's social time. Social time means brunch. Dinner. Mimosas. Possibly a few. Often donuts. Desserts. All of those things that society has taught you not to eat at all, not just monitor.